{"id":714,"date":"2023-09-15T18:11:53","date_gmt":"2023-09-15T18:11:53","guid":{"rendered":"https:\/\/brillodivino.com\/?page_id=714"},"modified":"2026-01-26T09:19:10","modified_gmt":"2026-01-26T09:19:10","slug":"about-us","status":"publish","type":"page","link":"https:\/\/brillodivino.com\/en\/about-us\/","title":{"rendered":"About Us"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"714\" class=\"elementor elementor-714\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c3bfd7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c3bfd7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6dc52a\" data-id=\"f6dc52a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2416e86 elementor-widget elementor-widget-woocommerce-breadcrumb\" data-id=\"2416e86\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"woocommerce-breadcrumb.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<nav class=\"woocommerce-breadcrumb\" aria-label=\"Breadcrumb\" data-no-translation=\"\" data-trp-gettext=\"\">Home<\/nav>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2522524 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2522524\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-52c5795\" data-id=\"52c5795\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b61477d elementor-widget elementor-widget-heading\" data-id=\"b61477d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE BIGGEST WINE DIGITAL SHOP<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ef01d6a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ef01d6a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5da5980\" data-id=\"5da5980\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-00dd4b7 elementor-widget elementor-widget-text-editor\" data-id=\"00dd4b7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Acquired in December 2022 by the Joint Venture between Campari Group and Mo\u00ebt Hennessy (part of the LVMH Group),\u00a0<span style=\"font-size: 15px;\"><b>Brillodivino\u00a0<\/b><\/span>is the leading player in the Italian wine digital ecosystem. The goal of the acquisition is to take the brand to the top of the European high-end wines and spirits online market.<\/p><p>Active since 2013 in Italy and since 2021 in France following the acquisition of VALAP \u2013 one of the country&#8217;s leading e-commerce premium wine and spirits merchants \u2013 in 2021, the two companies fulfilled more than 600,000 orders and delivered 4.5 million bottles worldwide, closing the year with a turnover of more than \u20ac76 million (up 105% over the previous year).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-155fdd7 elementor-widget elementor-widget-heading\" data-id=\"155fdd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">BUSINESS<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c68741 elementor-widget elementor-widget-text-editor\" data-id=\"1c68741\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2021, the Brillodivino Group sold and delivered\u00a0<strong>4,500,000 bottles worldwide<\/strong>. Its catalog is very extensive, with the price of a bottle ranging from 6 to thousands of euros. A special catalog section focuses on artisanal wine producers and foreign labels, for which Brillodivino is the exclusive importer for the Italian market.<\/p><p>The business-to-consumer service currently\u00a0<strong>.operates in 23 countries<\/strong>. in Europe and around the world, with delivery times ranging from a few hours in Milan (with the option of selecting the delivery time slot), 24 to 48 hours throughout Italy, and two weeks in the United States. Today, 40% of business is carried out via\u00a0<strong>.mobile<\/strong>. devices, through the version of the website optimized for smartphones and tablets and via the\u00a0<a href=\"https:\/\/apps.apple.com\/it\/app\/tannico\/id998320211\"><strong>iPhone<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.eboox.tannico&amp;hl=it\"><strong>Android<\/strong><\/a>\u00a0apps launched in 2016.<\/p><p>To complement its wine sale and shipping offer, in addition to the area dedicated to\u00a0<a href=\"https:\/\/www.tannico.it\/en\/vini-rari\/all-rare-and-collectible-wines.html\"><strong>Rare Wines<\/strong><\/a>, Brillodivino also provides a\u00a0<strong>Personal Sommelier<\/strong>\u00a0service, reachable via chat or direct telephone helpline, for all undecided customers and those who enjoy being guided and pampered with tailor-made bottle recommendations.<\/p><p>In 2021, the company continued to invest in and innovate its logistics assets to cater for increased business and expanding target markets. These developments included the opening of the new Brillodivino\u00a0<strong>warehouse in Castel San Giovanni<\/strong>. With a floorspace of 6,000 meters and a capacity of 500,000 bottles stored at controlled temperatures, the new warehouse is four times more e\ufb03cient than comparable F&amp;B warehouses in Europe. In 2021, the company handled up to 5,000 shipments and delivered 60,000 bottles a day.<\/p><p>The investment is not only aimed at greater shipping efficiency and customer satisfaction, but it also fosters a greater respect for the environment. A 3,000-square-metre solar panel installation covering the entire roof of the facility ensures that the new Brillodivino warehouse runs exclusively on renewable energy for most of the year. Furthermore, following a painstaking and complex engineering study over several months, bottle picking is performed by a network of intelligent robots that move horizontally and vertically over the walls of temperature-controlled wine stores to select the right bottle and pack it into the corresponding parcel with a speed and accuracy far exceeding those that of the traditional systems used by most other e-commerce stores in Italy and Europe.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bcecd4a\" data-id=\"bcecd4a\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-701b6b7 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elementor-widget elementor-widget-text-editor\" data-id=\"369f5be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tBrave in tech choices, brave in innovation, brave into fall in love with a business and brave to plan the business <br>future.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d9f81c9 elementor-widget-widescreen__width-initial elementor-widget elementor-widget-heading\" data-id=\"d9f81c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Our mark is the bravery\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4fa9a7 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"d4fa9a7\" 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data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo.png\" class=\"attachment-large size-large wp-image-719\" alt=\"\" srcset=\"https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo.png 600w, https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo-300x300.png 300w, https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo-150x150.png 150w, https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo-12x12.png 12w, https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/logo_chisiamo-100x100.png 100w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10d7a7d elementor-widget elementor-widget-image\" data-id=\"10d7a7d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"120\" src=\"https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/magazzino3_contatti.jpg\" class=\"attachment-large size-large wp-image-729\" alt=\"\" srcset=\"https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/magazzino3_contatti.jpg 200w, https:\/\/brillodivino.com\/wp-content\/uploads\/2023\/09\/magazzino3_contatti-18x12.jpg 18w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eff0467 elementor-widget elementor-widget-text-editor\" data-id=\"eff0467\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our 6.000 mq warehouse in Castel San Giovanni (PC), where we stock over 500.000 bottles from 2.500 different winemakers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3ccdc26 elementor-widget elementor-widget-heading\" data-id=\"3ccdc26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Brillodivino in figures:\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba2d9cb elementor-widget elementor-widget-text-editor\" data-id=\"ba2d9cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li class=\"big-text\">76 million euros in turnover (2021)<\/li><li class=\"big-text\">Active in 23 countries around the world<\/li><li class=\"big-text\">Over\u00a0<strong>4,500,000 bottles shipped<\/strong>\u00a0worldwide, and\u00a0<strong>600,000 orders handled<\/strong>\u00a0(2021)<\/li><li class=\"big-text\">More than\u00a0<strong>12,000 individual catalogue items<\/strong><\/li><li class=\"big-text\"><strong>2,500 individual<\/strong>\u00a0wineries<\/li><li class=\"big-text\"><strong>500,000 bottles in stock<\/strong> at the Castel San Giovanni warehouse<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-74cc85a elementor-widget elementor-widget-heading\" data-id=\"74cc85a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CONTACTS:\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f1fe6a4 elementor-widget elementor-widget-text-editor\" data-id=\"f1fe6a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li class=\"big-text\"><p class=\"big-text\"><strong>Customer care<\/strong><br \/><a href=\"tel:+39 02 9475 7947\">+39 02 9475 7947<\/a><br \/><a href=\"https:\/\/www.tannico.it\/en\/about-us\/info@tannico.com\"><strong>info@tannico.com<\/strong><\/a><br \/><br \/><strong>Press<\/strong><br \/><a href=\"mailto:press@tannico.it\"><strong>press@tannico.it<\/strong><\/a><br \/><br \/><\/p><p>\u00a0<\/p><p><strong><a href=\"https:\/\/drive.google.com\/drive\/folders\/1hFqkqEJEeO0oFHlwEZoCr06ZnxTQgzdy\">DOWNLOAD OUR PRESS KIT<\/a><\/strong><\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-78dff4c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"78dff4c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2997c69\" data-id=\"2997c69\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e0e7d0 elementor-widget elementor-widget-heading\" data-id=\"6e0e7d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">RETAIL AND WINE EXPERIENCES\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-12e5d6b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"12e5d6b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2a68c2a\" data-id=\"2a68c2a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dca831a elementor-widget elementor-widget-text-editor\" data-id=\"dca831a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In 2020, Brillodivino consolidated its brand with the opening of two projects in Milan: its first flagship store, the\u00a0<a href=\"http:\/\/tannicowinebar.it\/\"><strong>Brillodivino Wine Bar<\/strong><\/a>, unveiled on 1 July in Via Savona 17 in the heart of the design district, and the\u00a0<strong>Brillodivino Wine Corner<\/strong>\u00a0within the extensive\u00a0<strong>Mercato Centrale<\/strong>\u00a0development, near the Central Station. Both are wine bars but with some discernible differences: in the flagship store, wine is not the exclusive centerpiece but is accompanied \u2013 from ap\u00e9ritif to after dinner \u2013 by a culinary offering with a strong focus on raw materials that acknowledges the Italian tradition but also embraces new international trends in the food scene. Everything is served in petrol-blue wall surroundings and soft lighting more reminiscent of a London club than an old-school wine bar.<\/p><p><strong>Several events<\/strong>\u00a0are organized at Via Savona 17: wine-themed affairs accompanied by dishes cooked by resident chefs such as the Brillodivino Flying Schools and Master Experiences; Guest Chef specials, i.e. dinners with Milan&#8217;s celebrity chefs and select restaurants (such as Gastronomia Yamamoto, to mention just one) paired with wines chosen by Brillodivino sommeliers; and tailor-made dinners for private individuals and major brands. The Brillodivino Wine Corner, on the other hand, is the only wine outlet in the Milanese food court project and is more focused on wine by the glass and takeaway offerings, reminiscent of its big brother with the same color scheme and atmosphere, strategically located in Milan&#8217;s Mercato Centrale complex.<\/p><p>In 2019, Brillodivino started its Master Experience events: tastings of the highest level for a select circle of enthusiasts. Vertical tastings compare classic Maison vintages and great wines are sampled, accompanied by dishes created for the occasion at the Brillodivino Milan Wine Bar at via Savona 17, in collaboration with the best Chefs de Cave and Brand Ambassadors of Maisons and celebrated wineries.<\/p><p>Also in 2019, Brillodivino added a ground-breaking educational dimension \u2013 the\u00a0<strong>Flying School wine courses<\/strong>, which are also held in the Brillodivino Wine Bar. These meetings represent a first step in attracting people to the world of wine to drive the Brillodivino revolution, according to a\u00a0<em>free-to-dare<\/em>\u00a0ethos. The courses are thus structured to give people the tools to identify their personal tastes based solely on their palate without any conditioning instead of imposing a top-down classroom approach that concedes little to freedom of expression. The TFS courses are based on a method invented by the Brand Manager and co-founder of Brillodivino, supported by a team of Wine Specialists and the CEO; they are perfect for those approaching wine for the first time but also for enthusiasts who have already developed their own palate but have not yet identified its matrix. For the more experienced wine drinkers, Brillodivino has also created, in the same vein, courses for discovering Champagne labels that lead to the tasting of great wines such as Krug and Cristal, as well as Italian sparkling wines ranging to those of the great Giulio Ferrari. Each course can be purchased on the website.<\/p><p>To also satisfy those who do not live in Milan, in 2021, Brillodivino launched the\u00a0<strong>Brillodivino Flying School @ Home<\/strong>. This approach enables curious connoisseurs and new enthusiasts to enjoy the same experience at a level that combines learning with fun through kits consisting of 10 wine samples and video tutorials by Brillodivino&#8217;s Wine Experts to be enjoyed from the comfort of their homes. Brillodivino Flying School kits are designed for individual tastings or for enjoyment by a couple for the same price.<\/p><p>Given the great interest aroused by Brillodivino&#8217;s educational outreach, the\u00a0<strong>Brillodivino Flying School can also be enjoyed online<\/strong>\u00a0via the\u00a0<a href=\"https:\/\/www.youtube.com\/c\/Tannico-TFS\"><strong>TFS YouTube channel\u00a0<\/strong><\/a>and\u00a0<strong>Podcasts<\/strong>\u00a0available on\u00a0<a href=\"https:\/\/open.spotify.com\/show\/052KiaEuxVfiMp5kzJyfyX\"><strong>Spotify<\/strong><\/a>,\u00a0<a href=\"https:\/\/apple.co\/3H4DnEQ\"><strong>Apple Podcasts<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/bit.ly\/3xx8yWc\"><strong>Google Podcasts<\/strong><\/a>,\u00a0<strong>all free of charge, giving access to over 500 topics<\/strong>\u00a0and itineraries, tastings with guests, winemakers, oenologists, sommeliers and practical how-tos explaining everything that revolves around the world of wine in a simple and comprehensive manner.<\/p><p>To offer a premium service to its Milan customers, in June 2020, Brillodivino also launched its new\u00a0<a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.tannico.tannicoexpress\"><strong>Android<\/strong><\/a>\u00a0and\u00a0<a href=\"https:\/\/apps.apple.com\/it\/app\/tannico-express\/id1514804659\"><strong>iPhone<\/strong><\/a><strong>\u00a0Brillodivino Express<\/strong>\u00a0online apps capable of delivering a selection of hundreds of references within 60 minutes, including white wines, reds, ros\u00e9s, sparkling wines, natural wines, rare bottles and spirits, plus a section of rare wines by the glass with the Coravin serving system.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa360de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fa360de\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-568a08f\" data-id=\"568a08f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e6eefa elementor-widget elementor-widget-heading\" data-id=\"7e6eefa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">B2B SERVICES\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25adf02 elementor-widget elementor-widget-text-editor\" data-id=\"25adf02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Although business-to-consumer sales generate a large part of the company&#8217;s turnover, Brillodivino is not only a B2C sales platform but also a major partner for wineries.<\/p><p>Especially in Italy, where the supply chain is dotted with long-established winemakers that have passed on the vintner&#8217;s art from generation to generation, the entrepreneurs themselves are eager to modernize and further streamline their businesses. Two services launched by Brillodivino between 2016 and 2017 and aimed at wineries respond to this need:\u00a0<strong>Brillodivino Intelligence<\/strong>\u00a0\u2013 the revolutionary marketing analysis platform \u2013 and\u00a0<strong>WinePlatform<\/strong>, a service that supports wineries in terms of technology and logistics and which, in 2021, saw a more than fourfold increase in both the number of customers served and orders managed, for a total of more than 100,000 bottles sold.<\/p><p>Specifically,\u00a0<strong>WinePlatform<\/strong>\u00a0is a service that supports wine producers in online sales to their customers, starting with those who enjoy visiting the wineries themselves. Brillodivino offers its technological expertise to winemaking enterprises, creating mini websites for them or adding e-commerce functionality to their existing websites; this enables online purchasing as well as the management of procurement, payments, customer care, excise and customs procedures in Europe and worldwide. Today, WinePlatform serves more than 100 wineries on the platform, and examples include Banfi, Biondi Santi, Campari, Masi Agricola, Alois Lageder and Cantina Tramin.<\/p><p><strong>Brillodivino Intelligence<\/strong>, on the other hand, is the first marketing intelligence service focused on the world of wine. Specifically, it is an enabling tool for developing sector- or enterprise-specific reports based on the analysis of big data collected by the website. It enables wineries to identify their customer base, monitor purchases, the popularity of their brand and loyalty rates.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44cd11b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44cd11b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-93e87d6\" data-id=\"93e87d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0c4d80 elementor-widget elementor-widget-heading\" data-id=\"d0c4d80\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE PROJECT\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63c4164 elementor-widget elementor-widget-text-editor\" data-id=\"63c4164\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brillodivino showcases wine with a\u00a0<strong>new language<\/strong>, going beyond the traditional, codified systems that the industry has imposed over the years in terms of both labels and market concepts.<\/p><p>The website is aimed at a broad and multifaceted target audience of connoisseurs, enthusiasts and non-experts alike, united by their passion for wine and even more so by their curiosity to discover new realities and perfect personal tastes.<\/p><p>Moreover, over the past ten years, Brillodivino has developed the best tools to change the market. Backed by cutting-edge technology and an original and\u00a0<em>disruptive<\/em>\u00a0vision, the company is decisively challenging the now-obsolete mindsets underpinning this sector, starting with a new distribution approach designed to cut out excessive middlemen.<\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-688e3e2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"688e3e2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ab06c7\" data-id=\"4ab06c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6263268 elementor-widget elementor-widget-heading\" data-id=\"6263268\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">THE COMPANY'S EARLY DAYS\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff19b9a elementor-widget elementor-widget-text-editor\" data-id=\"ff19b9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"static section\"><div class=\"row w\"><div class=\"lap-and-up__12\"><p>The Brillodivino adventure began in Milan in late 2012: Marco Magnocavallo, an entrepreneur with extensive experience in the digital sector, particularly in web publishing and venture capital, founded the company with a few partners. The project was conceived at a time when Italy lacked online sales platforms for quality wine, but when e-commerce was taking off. Hence, Brillodivino slotted into a market niche with enormous potential, well ahead of its competitors.<\/p><p>\u00a0<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>THE BIGGEST WINE DIGITAL SHOP Acquired in December 2022 by the Joint Venture between Campari Group and Mo\u00ebt Hennessy (part of the LVMH Group),\u00a0Brillodivino\u00a0is the leading player in the Italian wine digital ecosystem. The goal of the acquisition is to take the brand to the top of the European high-end wines and spirits online market. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-714","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/pages\/714","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/comments?post=714"}],"version-history":[{"count":16,"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/pages\/714\/revisions"}],"predecessor-version":[{"id":1232,"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/pages\/714\/revisions\/1232"}],"wp:attachment":[{"href":"https:\/\/brillodivino.com\/en\/wp-json\/wp\/v2\/media?parent=714"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}